America's Best Startup Employers 2023

For the fourth time, Statista, in cooperation with Forbes Media, have recognized “America’s Best Startup Employers”.

List of America's Best Startup Employers 2023

Did your company make the list?

The “Winner’s Portal” for award-winning companies offers a unique overview of the use of the official employer certificate as well as the terms and conditions and a personal contact.

The Project

The ranking for America’s Best Startup Employers 2023 is based on data on employer reputation collected using a social listening approach, reviews about employees’ satisfaction and analysis of the growth of the company. To determine and award the top performing startup employers, more than 2600 companies were selected with in-depth analysis and evaluated on the three areas (company’s reputation, employees’ satisfaction and growth).

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Companies evaluated


Companies awarded



Our scoring model is based on independently collected data on startups in the USA. The data is divided into three assessment areas (company’s reputation, employees’ satisfaction and company’s growth). All measures of companies are calculated based on their distribution and create three independent subscores. The subscores are then equally weighted to eventually calculate a Final Score.

Score breakdown




The employee surveys conducted by Statista R are carried out independently of the potentially awarded employer brands. This reduces distortion of the results that could arise from non-anonymous surveys (e.g. social desirability in response behavior). The focus on willingness to recommend and on general questions about working conditions allows for comparability across heterogeneous sectors.

Data Collection

For data collection, Statista R programs detailed online questionnaires that ask survey participants about work-related topics. Statista R works with leading online access panels worldwide to identify suitable participants. During the survey, the incoming evaluations are checked for quality & validity (interview length, variances, inconsistencies) and sorted accordingly.


For the evaluation, Statista R applies a scoring model that primarily relies on the direct and indirect evaluation of the respondents. This includes both the evaluation of the respondent’s own employer as well as the evaluation of other employers from the same industry.

Quality Assurance

For each potential award-winning employer brand, the number of employees and the headquarters in the respective country are researched. This step serves as quality assurance and is presented as information in the publication.

A detailed report on our methodology for the “ America's Best Startup Employers 2023” is available.

Our Partner

Forbes Media is a global media, branding and technology company, with a focus on news and information concerning business, investing, technology, entrepreneurship, leadership and affluent lifestyles. The company publishes Forbes, Forbes Asia, and Forbes Europe magazines as well as

Projects with this Partner
Do you have questions about your ranking, our projects,
or why you’re not on the list?

Ask us. We’re happy to help.

* Mandatory fields. Information about the timing of deleting personal data, the countries where we save data (e.g., U.S., EU, UK, Singapore), and the companies we collaborate with can be found in our privacy statement.

Evan Tobias

Director of Licensing - Americas
+1 212 419 8959