Most Loved Brands Asia-Pacific 2024
Rewarding
your excellence
Your Personal Award
Most Loved Brands Asia-Pacific 2024 were selected based on an independent consumer survey across five regions: Australia, China, India, Japan, and South Korea. Customers were asked to indicate brands across different dimensions of Awareness, Likeability, Usage, and Loyalty. A total of more than 43,000 evaluations in 59 categories were collected. The results provided information about the top brands in each country across the categories. The final list recognizes the Top 5 brands in each category.
Social Media
Recruitment
Marketing & PR
Investor Relations
Media Kit
This kit includes prepared graphics and artwork which support the immediate usage of the award in your marketing and communication campaigns.
Wallpapers & Backgrounds
Prepared backgrounds for your desktop and company mobile phone. The package also includes backgrounds for video meetings.
Social Media
Create momentum among your followers! Prepared artworks for Social Media (e.g. Facebook, X and Instagram) for time-efficient usage of the award on your social media channels.
E-Mail Signatures & Web Banner
In order to use the logo immediately, the media kit contains a prepared artwork for signature strips and a web banner. This will help you to get even more frequency on the award-communication.
contact us
Get in touch with us. We are happy to help.
For questions about the ranking, logo usage, and licensing options, please contact us.
Project Details
About the project
The ranking of Most Loved Brands Asia-Pacific 2024 features the most loved consumer brands in almost 60 categories in five countries Australia, China, India, Japan and South Korea
The top brands were identified through an independent survey conducted in June 2024. 43,000 evaluations from individuals aged 18 to 70 in the five countries were collected via an online-access panel.
In the survey, participants indicated whether they were familiar with a brand (awareness), which brands they preferred (likeability), had used before (usage) and would use again (loyalty). An overall score based on brand awareness, likeability, usage and loyalty was calculated for each brand in each category and country. The top 5* brands with the best scores were awarded.
59
Categories considered
9,000
Respondents surveyed
673
Brands awarded
